Outside of TV, Game of War’s screaming soldier mascot has become a digital advertising staple, and an advertisement about a supposedly legendary Game of War player took on a life of its own last year as an internet meme.īut for much of the last two years, MZ has seemed more interested in technology than games, announcing forays into the Internet of Things business and blockchain technology.
Originally called Addmired, then Machine Zone, and eventually just MZ, the studio has poured tens of millions of dollars into TV commercials for Game of War: Fire Age and Mobile Strike, including Super Bowl ads with Kate Upton in 2015 and Arnold Schwarzenegger in 2017.
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